YOUR home in the
the he Greater Lansing area attracts only enough buyers to
purchase a third of the inventory. If every home was perfectly priced and the Lansing
market had a record sales year, two-thirds of the homes would
still remain unsold at years end.
To sell in
you need to make your home so irresistible that a
communication between the seller and buyer is the asking
price. Setting the price much higher than you'll accept is
sending the wrong message. Send a clear message - set a
realistic asking price that will attract
The internet has changed the way buyers
search for homes. The traditional methods - newspaper ads, realty magazines, yard
open houses are no longer
effective marketing tools.
The marketing tools have changed
using the internet to make home selections before contacting
their agent for a viewing. Their choices are based on what
they see online. The old adage about "first impressions" is a given in Real
to see more than a page full of room sizes, a puffed up
description, and a single picture of your
elevation. They need to see an impressive internet
presentation that will stimulate them to want
One "click" and
distorted and out-of-season pictures weaken your
property's appeal and only serve to create a
negative impression in the mind of the
Remove as many objections as possible
The more you can do to make your
home appealing to a buyer, the better your chances of
getting an offer.
A buyer’s first impression is most important
Buyers choose a house because of
the way it "feels", frequently giving
Home sales are lost because of unkempt lawns, cluttered rooms, bad stains, and unpleasant odors. The things you've gotten used to and don't notice any more. As Realtors, we see the reactions and hear the comments of disappointed buyers as they visit such homes.
Mentally detach yourself from the house and try to look at
it the way a buyer will. Most buyers are looking for a home
that is "move-in ready". First time home buyers usually
don't have money for repairs and will be turned off
Buyers moving up to a more expensive home are expecting luxury and upgrades. These buyers are generally too busy with their careers to take on the task of upgrading a home.
The current economy, the energy situation and home improvement shows on cable television have had an effect what buyers are expecting in a home. They look more critically at the age and condition of the heating and air conditioning, windows, roofing, foundation, utility bills and the home's overall condition. They quickly evaluate a home based upon how much it will cost for updates and repairs. Thus, a home with great curb appeal, that "feels" like a home the buyer could live in, might easily be rejected because of it's condition.
Don't let a
repairable or easily corrected condition stand between you
and the sale of your your home. Should
The cost of the repair will usually be recovered by a higher, more timely offer that will also reduce the number of monthly payments you'd make while waiting for the the buyer who might ignore the defect.
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